MICROSFOT
Photographing the next Windows Wallpaper
ABOUT THIS PROJECT
When Microsoft reached out with an opportunity to push the limits of creativity and technology, I knew this was going to be something special. The challenge? Embark on an expedition to capture the ultimate Windows 11 wallpaper—an image that embodies adventure, exploration, and the power of AI-assisted creativity.
I set my sights on one of the most remote and unforgiving landscapes on Earth: the Arctic Circle. A place where the sun lingers on the horizon, where the ice stretches endlessly, and where every moment feels untouched by time. This journey wasn’t just about capturing a photo—it was about using Microsoft Copilot to plan every detail, from scouting locations and predicting weather conditions to ensuring the perfect lighting for the shot. With cutting-edge features like Snap Layouts, Multiple Desktops, and AI-powered organization, my workflow was transformed, allowing me to focus on the adventure while letting technology handle the rest.Over the course of this expedition, I documented the entire process—every challenge, every breakthrough, and every breathtaking view—sharing the story through an immersive content series. Microsoft fans and followers were invited to be a part of the journey, voting on which image would become the next iconic Windows background.Standing in the Arctic wilderness, camera in hand, I realized this was more than just a project. It was a testament to how creativity, adventure, and technology can come together to create something unforgettable.

THE ADVENTURE IN STILLS
On this incredible journey, my team and I embarked on a 7,000 km road trip north from Vancouver, Canada, to capture the next iconic Windows wallpaper for the launch of Windows 11 and Microsoft’s new AI-powered Surface laptops. As part of this collaboration, we produced two high-impact short-form videos shared across my social channels (@Justin.Choquette) as well as Microsoft’s official platforms. Additionally, our adventure was featured at the product launch event and covered by multiple news outlets, amplifying the campaign’s reach and impact.






















Publications
